Start Mother’s Day off on a *sweet* note (hint hint)

Oh y’all! How is it already APRIL!? Today we’re talking about kicking off your Mother’s Day morning, and while it may seem like it’s weeks away, time is truly flying and it’s always better to start planning ahead of time!

Our suggestion? Start your Mother’s Day celebration off on a sweet note with a classic breakfast in bed! We’ve amped up this time-honored tradition with a few new & notable EC touches.C1709 ECD-161

We chose to serve up style in addition to breakfast with a stunning, new(coming soon!!!) acrylic tray insert featuring the May “In Bloom” design. The best part about the acrylic tray is that you can transform it by switching out the tray insert: perhaps into a forever photo with a family portrait displayed on the coffee table or a personalized family name for the kitchen!

We also created a gorgeous (and free!) downloadable mother’s day card so you can guarantee you have something beautiful to give your mom (the heartfelt note on the inside is up to you!)

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I’ll be outlining some of my favorite Mother’s Day gifts in a later blog post, but make sure to keep your eyes peeled for exciting announcements in the next few days! (Hint: it may involve a sale featuring this very acrylic tray!)

Stay tuned…:)

May covers IN BLOOM

I knew I wanted to design a floral collection for spring, something that would celebrate the beauty of mother earth and one of my favorite holidays, Mother’s Day. There is no greater inspiration for all things in bloom than a trip to the L.A. Flower District.

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If you’ve never been, I highly suggest you take a field trip to the wholesale flower market near you. It has always been such a creative charge for me to be on the road before sunrise and drive to Downtown L.A.  (off of 6th & Wall Street) to breathe in the beautiful blooms before most of the city is even awake.

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Dozens of vendors display the most gorgeous varieties of fresh cut florals, precious potted succulents, and even  my current favorite, the fiddle leaf fig tree. I wasn’t sure exactly what I was looking for, but the smell of gardenias and tuberose got my creative juices flowing and I felt the rush of inspiration go through me!

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Row after row, I found the most interesting variations and started to get the vision in my mind of how these bouquets could be photographed to live on forever in our spring collection of everything from LifePlanner™ covers to phone cases. With a packed car, I headed back to the studio and divided the blooms into buckets of color stories.

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After a full day of photographing curated bouquets and every bloom individually, we did not want these beauties to go to waste. You should have SEEN (and heard!) the stampede when we announced to our creative team that the “EC Flower Shop” was giving away free blooms!

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I’m so proud of how this collection came together and hope you will enjoy it as much as I do! Look out for these beauties available for sale later this week!